COPYWRITING
COPYWRITING
It may seem obvious, but the first thing consumers do when they come to your website is read the words. Considering the vast majority of people will discover your business on Google, your website is the primary method of communication you have with your potential buyers and clients, so those words must speak to your audience the way you want them to.
What is copy & why do you need it? In short, copy is writing that sells. Forgive us for reaching, but sales are important to you. Professionally written landing pages, product descriptions, etc. are instrumental in sealing the deal. The world's most successful businesses have been using text to sell you their products your whole life. Join them — good copy can turn leads into sales.
Our writers are marketers at heart and keep search engine optimization in the front of their minds when drafting your copy. In doing so, your website will be keyword optimized from the ground up. It’s like cooking: season throughout to build layers of flavor. Add results-based competitive research and you have a proven recipe for growth.
content & BLOG WRITING:
Did you know having a blog that you regularly post to is one of the best ways to increase online visibility and ultimately drive more sales?
You don’t have to call it a blog if that’s not your thing — we get it. Ours isn’t called a blog, either. But it’s a blog, no less.
Either way, providing your customers with informative and entertaining content pieces on a scheduled basis keeps them coming back to your website. This is good; the more visibility your website gets, the more money you stand to make. Given the effectiveness, our SEO service packages almost always include weekly posted content.
Where We Come In
With meticulous research, our writers will create content that speaks to your customers while addressing questions and concerns they have. Content that does this well is content that converts.
We can make this as entertaining as is permitted. For example, if you’re marketing a doctor’s office there’s little room for literary hijinks. But if you’re marketing a sailboat day charter company, your content can be fun. Ultimately the decision is yours; stay true to your brand.
Blogs can make money in other ways too…
Website traffic isn’t the only way that a blog can increase your profits. One of the more straight forward ways to monetize your blog is affiliate marketing. It requires you to have agreements with other businesses but can be an incredibly efficient way to earn passive income. And if your blog receives enough traffic, you can even sell ad space if you want.